Pete Rozelle: We had a problem, because in 1960, when I became commissioner, clubs made their own television contracts, and the small market clubs did not do very well. Had a real strange set-up; you had CBS carrying the games of — I think — about eight clubs, and they paid $175,000 a year for the Giants, down to maybe $75,000 in those days for the Packers. And then you had one of the teams on the Fox sports network — Sports Network, not Fox in those days — that was a Cleveland team, and they got 175. And then Baltimore and Pittsburgh had just moved over to NBC. So it was all fractionated. The clubs were competing with themselves, and there was no chance of increasing the income. So we did press for an antitrust exemption in Congress, and strangely enough, football is subject to the antitrust laws. Baseball got an exemption way, way back, and we tried to get one ourselves. We couldn’t at that time. But we did get exemption from the standpoint of selling our television rights as a package, all the teams at one time, rather than individually. They said it would not be against the antitrust laws, so we got that through and were able then to negotiate a contract with CBS. I guess at that time we were maybe getting two-and-a-half million, all 12 clubs, in those days. Now let’s see, 30 years later they average 32,500,000 a year in the latest contract they got. So that was a big thing. The big-city market clubs — like New York, Chicago Bears, the L.A. Rams — agreed to share the television money equally with the smaller markets, like the Green Bay Packers, 75,000 in the community. And Pittsburgh was not a big city in those days. That really was a thing that was most important to the league, because it made all of them compete for players, and compete with strong organizations equally.